Sustainable Luxury: Introducing R+Co Bleu
At Soho we often have the opportunity to review new hair product lines and with 25+ years of experience in the hair industry, it isn’t easy to impress. R+Co Bleu however had us at hello!
R+Co Bleu is a sustainable, high-performance and incredibly high-tech line of hair products that are made with superior ingredients designed to rebuild, nourish and protect.
The R+Co Bleu range is divided into four categories (Repair + Moisture, Volume, Essentials and Colour) to meet all types of hair needs and the most impressive element of the R+Co Bleu line is that every single one of the twenty-one products contain the proprietary Bleu Molecule complex technology. The Bleu Molecule technology offers intense repairing benefits for all hair types and textures and delivers active ingredients to revive damaged hair with UV protection and hydration while significantly adding shine and manageability, frizz control and reduced hair breakage.
The iconic packaging is inspired by vintage skin, hair and perfume packaging which boasts a palette of rich, vibrant tones and artful design inspired by ’70s Yves Saint Laurent.
Named for the calming blue waters and restorative tranquility of destinations like Capri, the Amalfi Coast and the Bahamas, the R+Co Bleu jars are made of 100% post-consumer recycled material and the tubes are constructed from recyclable bio-resin sugarcane plastic. A first for luxury hair care!
Stamped with the Leaping Bunny Certification R+Co Bleu commits to sustainability with toxin-free formulas, as well as cruelty-free vegan formulations while reducing the use of virgin plastic consumption. The 100% PCR bottles use 88% less energy (lowering carbon footprint) and the cans are made from 100% aluminum and boxes from 100% PCR recycled paper. The sugar cane product containers are a renewable resource and amazingly, they biodegrade in just 60 days in compost!
- Hypersonic Heat Styling Mist seals in moisture and prevents frizz with heat protection
- Cult Classic Flexible Hairspray creates flexible hold with polish and control
- Essential Hair Tonic protects from damage, delivers extreme shine and hydration
- Elastic Styling Pomade adds flexible hold, smooths flyaways and imparts natural shine
- Retroactive Dry Shampoo absorbs oil, adds volume
- Smooth and Seal Blow Dry Mist humidity-resistant formula leaves hair smooth and silky
- Featherlight Hairspray for softness, shine, flexibility, memory and control
- Primary Color Shampoo keeps all shades vibrant, nourishes hair, adds shine and locks in hydration
- Primary Color Conditioner deeply conditions, detangles, smooths and seals cuticle
- Primary Color Masque keeps all shades vibrant, nourishes hair, adds shine and locks in hydration
- Optical Illusion Smoothing Oil prevents frizz with heat protection
- Surreal Styling Serum delivers flexible hold and a touchable finish
- Super Style Crème fortifies hair, adds softness, shine and hydration
- De Luxe Reparative Shampoo repairs damage, delivers shine and hydration
- De Luxe Reparative Conditioner improves elasticity, seals cuticle and detangles
- De Luxe Reparative Masque restores damaged hair, deeply nourishes and strengthens strands
- Magnifier Thickening Spray delivers long-lasting, lightweight volume, adds shine and strength
- Lifestyler Volume & Texture Spray provides grip with natural shine
- Highest Volumizing Mousse instantly thickens and adds shine without weight
- Ingenious Thickening Shampoo provides instant thickness and volume
- Ingenious Thickening Conditioner fortifies limp and fragile hair, hydrates and removes buildup