At Soho we strongly believe that selecting the right hair product is just as important as selecting the right cut or colour. The health of your hair is paramount and we’ll guide you through the sometimes overwhelming process of finding the most suitable product for your hair.
Curated luxury product brands
For Salon Healthy Hair Everyday
Balmain Paris Hair Couture
Soho’s Preferred Line of Hair Care Products
Call us to schedule a Balmain Paris Hair Couture 30-minute product consultation.
During your personal product consultation, a Soho Master Stylist will review and identify your current hair care regime, your hair structure, hair density, hair condition, its degree of porosity and finally, recommend a prescription of Balmain Paris Hair Couture products.
Balmain Couleurs Couture Hair Colour
Colour Spa Treatment for Healthy Hair
Soho’s curated Product picks
Available in salon or delivery
The Limited Edition Spring-Summer 2021 Backstage Case is inspired by the Disco Bag from the Balmain Fashion house. The round features of this pouch in combination with the debossed logo makes a luxurious toiletry bag that stores all summer essentials for healthy and shiny hair. The strap on the pouch makes it comfortable to carry during travelling.
Contains a Texturizing Salt Spray, Sun Protection Spray and a turquoise pocket comb.
The perfect combination for the summer season!
An exclusive iconic hair accessory inspired by the Balmain Resort 2021 fashion collection. The Spring-Summer 2021 Limited Edition Barrette pour Cheveux Jewellery, adds instant recognition to any look. The handcrafted Hair Barrette is 18K Gold Plated and fastens with a hand polished, 18K gold plated hairpin engraved with the logo and a small B jewellery. The gold plated barrette is shaped to curve seamlessly around ponytails and buns.
Inspired by the Balmain Resort 2021 collection. The Limited Edition Cosmetic Bag SS21 Blue easily holds all hair care essentials. This seasons Cosmetic Bag refers to the colour-blocking trend of the Balmain’s Resort 2021 collection. The spring-summer 2021 Cosmetic Bag contains all the necessary travel essentials such as a travel-sized Leave-in Conditioning Spray.
Rejuvenating pure organic argan oil serum for lustrous-looking shine, gives an instant boost creating a smooth and healthy look without residue. The ingredients, Silk Protein and Argan Oil, stimulate an optimal moisture retention within the hair cell, repair and protect damaged, dry and weak hair from environmental extremes. The Styling Line has a wonderful signature fragrance, a unique blend of notes which will steal you away to the perfect summer’s day. Each time the products are used, they enrich hair with nurturing ingredients and fragrance hair with this mysterious, feminine and sexy scent.
Transforms yellow and warm tones into cool ash shades. Bleached blonde, grey or highlighted hair is high-maintenance and requires continual touch-ups. To counteract unwanted warm tones, deeply pigmented violet sprays are required in between color services. The Ash Toner is a silver spray that deposits violet pigment into the hair to refract the warm tones and help to brighten silver tones. The formula enriched with Silk Protein and organic Argan Elixir protects, softens and nourishes the hair.
A luxurious rich hair serum for an intensive overnight repair treatment. The concentrated formula repairs and strengthens the hair. Enriched with natural oils and extracts the serum reduces visible signs of damaged hair and protect the hair against split ends.
Use as an intensive overnight treatment for soft and shiny hair the next morning. Apply 2-3 drops (depending on the length and thickness of your hair) to the palm of your hand, rub your hands together and apply gently through towel dry or dry hair. A weekly treatment will result in deeply conditioned, shiny and stronger hair.
A power dose of hydration, strength, and repair for coarse, unruly, fragile, or damaged hair. Gently cleanses, calms and helps heal distressed, weakened hair. Improves elasticity and shine, seals frayed cuticles and split ends, improves texture and uniformity without weighing hair down. Rich and repairing transformative daily conditioner detangles and smoothes; restores resiliency.
Sleek style, high shine. This precious nourishing oil smoothes texture, tames flyaways, adds separation and megawatt gloss. Versatile and lightweight—throw it in your bag for year-round style perfection and protection.
A super-powered revitalizer that restores luxurious texture, strength and shine to dry, damaged and chemically compromised hair. Delivers hydration to feed and fortify fragile hair. Calms, smoothes and detangles; seals frayed cuticles and mends split ends.
Bigger, better, full-on glamorous hair. This invisible dry hair spray builds in incredible volume and sexy texture. Zeolite crystallines absorb oil at the roots, leaving you with just-styled hair for days (and nights).
Absorbs oil at the roots without powdery residue
For sultry texture and sexy lift
A revolutionary (invisible) dry spray for incredible volume
This luxuriously light oil absorbs instantly to restore hair to its prime. Infused with a rich blend of jasmine, edelweiss flower, lychee, sandalwood, cassis and argan extracts, each protective drop penetrates the hair to deeply condition, strengthen and smooth – imparting intense nourishment and incredible shine.
Works wonders on dry, damaged and color-treated hair.
High-density at your fingertips. Our powerful treatment for thinning hair is proven to leave hair feeling thicker, fuller and healthier. The ultra-lightweight formula instantly plumps hair at the root while creating denser-looking strands over the course of three months.
After 1 month: – 85% saw an improvement in the appearance of their hair After 2 months: – 86% said their thinning hair looks thicker After 3 months: – More than 8 in 10 said their hair felt significantly fuller.
Supercharge your hair with this nourishing and protective leave-in conditioner that helps soften, seal, detangle and fight frizz. Can be used on damp or dry hair, alone or layered beneath styling products to optimize their performance.
Tone is everything. Blonde toning masque. Experience rejuvenated, vibrant color and super-soft, detangled hair — without residue. Formulated with naturally derived pigments, from the Violet Flower complex, specifically for blonde, gray and white hair, this luxe masque is all you need to tone on your own. Thanks to its deep purple color, it corrects uninvited, dull, yellow hues and prevents fading, oxidation and brassiness, while imparting shine.
Make waves, block rays. The eye-catching multitasking mist moisturizes, protects hair from the elements, helps enhance color, and accentuates natural waves. High performing, lightweight oils, minerals and extracts activate waves, strengthen strands and brighten highlights while providing UV protection and major shine.
Ditch the greasy finish, fight frizz like a champ and create natural-feeling separation with this marvellously moisturizing, valuably versatile and miraculously matte styling cream.
Make your hair feel thicker, fuller, and healthier using the miraculous PRIMER Volume & Texture Tonic. This nourishing styling spray is packed full of powerful botanicals and oceanic extracts that’ll provide you with some serious backbone to your blow-dry.